Four Seasons

The four seasons in New England

We are in the middle of winter and it is cold outside. Phil looked at his shadow and predicted six more weeks of winter. He was right, we have a long winter ahead. But in a few weeks spring will be here, the flowers will blossom, and we will forget this cold weather. That is one of the attractions of living in New England, the four seasons. Just when you think you had enough of one, another comes in. Winter gives way to spring, spring to summer, summer to fall and finally winter again. A yearly cycle that reminds us the eternal passage of time and that nothing stays the same. Read more

Business Opportunity

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My formula for developing a new business opportunity is to pose the five W’s and see if there is market and a real opportunity that needs filling. My five W’s are simple: what, who, where, when, and how. Answer those five questions and you can find out whether that hobby or opportunity is something worth pursuing or not. Let’s take an example and see how it works.

I would like to provide a service advocating for the elderly. As the 79 million Baby Boomers start retiring, there will be a big time need for services to help them in a variety of ways. As a matter of fact, 10,000 boomers are retiring every day. That is a lot of people who are in need of the services I want to provide. That is a big target population. Obviously not all need help and some will not look for it, but some will and you are there to help them. You have a large captive audience that is growing and looking for your services. By providing those services you are helping them and advocating for them. Services can run from providing advice, links and looking at issues as they come up. You can provide information on services such as travel, housing, work, savings, income, legal issues, and retirement issues. A key to making a business successful is to find if there is a need not being fulfilled and a big captive market that is looking for it.

Starting now and for the next few years as boomers retire, you can advocate to help them find the services that they need, when they need them at the local level: things such as advice, services, links, advocacy, and how to get them, key issues and what to do about them. You can also publish a newsletter that talks about issues and points to services to help them.

How to reach your audience: Use a website to provide advice, resources & links, and publish a newsletter. Advocating and advising you need to do locally so you can interact with seniors. As your business grows, you can expand your area. This two-pronged strategy can help you focus on the needs while growing your business nationally. You need to use a website, advertising and social media to reach your customers. Flyers and word of mouth also helps in getting the word out.

Now that I have looked at the opportunity, is it something I want to do?? Yes, it is and looking at the size of the market, it is a good opportunity for making money while providing a service that people need. Now, the only thing needed is to plan and implement ASAP.

What is your opportunity??

Favorite Beach

My Favorite Beach in the world

Looking back on my youth, I spent several years in the Galapagos Islands & one thing that stands out from that time is how beautiful the beaches were. One that stands out is the beach at Tortuga Bay. This beach was big, with dunes about 100 ft tall, a quiet inlet for swimming, heavy seas past the breaker and the water was a clear turquoise. There were a lot of indigenous animals such as red crabs, blue footed boobies, sea lions, sharks, manta rays, penguins,  turtles, etc. We also saw plenty of donkeys & goats, wild animals left by the settlers back in the 1700’s.

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Hobby

Picking up a hobby during retirement

When you’re planning for your retirement, it is essential that you pick a hobby to replace the time you’re giving up in your primary job. You’re used to working 40-60 hours a week and focused on your job. Once you retire, you have all that time and nothing to fill it. Retiring cold turkey is not a good idea, you need to prepare for it and plan replacing all those hours and that job focus into a new hobby or job during retirement. Read more

Walking

Ah, the joys of walking

I find that I enjoy walking for several reasons: daily exercise, fresh air, a time for thinking & planning, commune with nature, get to know my town, and lose weight. The walking bug hit me last year around June. I was overweight, looking for a way to lose it, nothing was working and I was beginning to get serious health issues. I decide one day to start walking early in the morning. At about 5 in the morning, I got dressed, got my sneakers, and went out the door. I have not looked back since. That was about 8 months ago and I have lost a lot of weight. But I find that the benefits to walking are even more dramatic. My health is getting better, I can breathe a lot easier, I can exercise longer, and getting around is better. Read more

Movie

If you had to be trapped inside a movie for 5 days, which movie would you pick?

Movie

Being trapped inside a movie for 5 days would allow me to live my fantasy life and still come back to real life. So I would choose a movie that allows me to try different things for 5 days. Picking the right movie makes this very difficult as I have so many favorite movies. Since I like sci-fi a lot, my pick is “Total Recall” with Arnold Schwarzenegger (1990 movie). Read more

Traveling

Traveling on a Budget

TravelingWhen you retire, if the travel bug hits you, you can plan to travel to several places each year as the time and budget allows. A lot of people find that they don’t have the time or money to travel to exotic places such as cruises or far-flung exotic destinations.The best way to travel is it start small and plan several yearly trips around the country. Some daily or weekend trips can cost very little if you plan them well and research things ahead of time. Read more

Toolbox

[cryout-button-dark url=”#”]Name five things in your toolbox and what do they do[/cryout-button-dark]

IMG_0609This is easy as I use all of them on a regular basis and I don’t own many of them. I would like to mention the following five items from my toolbox: pair of pliers, screwdriver, hammer, hand saw, and measuring tape. These are probably the most essential tools to have in a household so that you can fix almost anything that is broken.